In the ad that I chose is advertised a bottle of water called "Rocchetta". The ad emply the advertising technique of celebrity endorsement, in fact Alessandro Del Piero and Cristina Chiabotto promote the product. The message of the ad is that this water purify and help us to remove waste from our body. By doing this we will look clean inside and beautiful outside. I think that the ad is targeting adults but also teenagers both males and females. This ad is trying to convince you to buy this water by telling that it is good for you. I think it isn't misleading, maybe because it's only a simple message and buy or buy not this kind of water didn't improve my life because there are many kind of water but in my opinion there are all very similar.
Appearance, price, recommendation and also popularity had most influenced my decision in things that I have bought recently. I think that these are not very good reasons to buy the product and in the future maybe I will look also the environmental damage caused by creating the product because I think that's important. :)
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